Senior Marketing Executive

Job Description

Our client is a leading automotive supplier based in Leamington Spa who hold an enviable reputation in their field of expertise. They are now looking to recruit a Senior Marketing Executive with a background in the automotive aftermarket sector (ideal), to join their UK/Eire marketing team. This is a multi-channel role with responsibility for implementing pricing policies, developing a category marketing plan and ensuring that all global marketing strategies are adapted for the localised markets. In return, you will enjoy a competitive annual salary with an excellent benefits package and genuine growth and development opportunities.

Key responsibilities:

• Using customer insights, market data and other available tools to develop, maintain and deploy a category plan in the UK/Eire marketplace. Ensuring you are leveraging growth opportunities at all times.
• Define and implement a pricing strategy for each category with support from the pricing team, ensuring competitiveness and margin optimisation.
• Develop a category promotion plan, measure performance with support of management, to maximise sales revenue and market share.
• Explore all channel opportunities & define strategy and implementation plan for each channel.
• Define category range requirements and ensure communication of needs to product management team. Adapt marketing material around country category, to build awareness.
• Customer Segmentation – Define internal and external category deployment plan and execute with customers.
• Run focus groups, visit customers & support sales team in the field. Participate at events as required to develop customer relationships and stay connected to the marketplace.

Key skills & Experience:

• Experienced in marketing, category management, sales or trade marketing role within the automotive industry sector.
• Ability to work in multi-functional teams in a large organisation.
• Good commercial acumen, able to understand commercial drivers & metrics to produce agreed results.
• Able to develop innovative solutions for customers and to develop projects within given parameters.
• Excellent written and Communication skills.
• General IT abilities/PC literacy (MS Office Suite).
• UK driving license (some travel required).

If you would like to apply for this opportunity, please submit an up-to-date CV including details about your current or most recent salary and your availability/notice period. You can also call Daniel Marlow on 01295 983575 for a discreet and confidential discussion about the role, Alternatively, click on the link and go to my contact information https://www.linkedin.com/in/daniel-marlow-711885185/.